copywriting

@mblode

Writes and edits product and marketing copy using persuasion frameworks, and removes AI writing patterns. Writing mode gathers context, locks a brief, discovers brand voice, selects a framework, and outputs 2-3 alternatives. Editing mode audits against persuasion frameworks, strips AI-isms, runs seven sweeps, and outputs a before/after diff. Use when writing landing pages, hero copy, CTAs, product descriptions, onboarding strings, or email subjects. Also use when reviewing copy, "this is a bad sell", "write copy for", "rewrite from first principles", "use Simon Sinek", "show don't tell", "make this shorter", "fix the copy", "write a headline", "improve the CTA", "edit existing copy", "remove AI-isms", "clean up AI writing", "make this sound less like AI", "flag AI patterns", or "scan for AI tells".